Archive for June, 2021

The Empowerment Formula

Prefer to watch on video than read?  Click here – 4 mins with captions.

“Empowerment”.  We’re into it.  And why not?  It’s a good thing.  A condition of being OK is ‘agency’, which means being able to take actions that make a difference.  To have some sort of power.  To be ‘empowered’.

Unfortunately, a decree of “YOU ARE NOW EMPOWERED” combined with matching posters and distribution of keep-cups with catchy slogans is not going to be enough.

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